CHARMANT USA AND WHP GLOBAL RENEW LICENSE FOR ISAAC MIZRAHI NEW YORK EYEWEAR THROUGH 2028

CHARMANT USA and WHP Global announced today, their renewed partnership for Isaac Mizrahi New York Eyewear through 2028. Since its foundation, CHARMANT has manufactured and sold high-quality optical frames, as well as sunglasses to diverse markets and user groups, both under its own brand and license.

“Isaac Mizrahi New York is a key brand in the CHARMANT portfolio, and I am elated we get to continue our expansion and success for their optical and sunglass eyewear collection,” states Bill Hurst, Vice President of Sales at CHARMANT USA. “Our customers enjoy the fashionable patterns and trendy esthetic of their brand. Especially how it provides wearers with authentic designs and unmatched appeal.  We are eager to see what this admired collection has instore for CHARMANT in the near future.”

The Isaac Mizrahi New York brand is the epitome of iconic American fashion and stands for timeless, cosmopolitan style. Isaac Mizrahi launched his eponymous label in 1987 to critical acclaim including four Council of Fashion Designers of America (CFDA) awards. Since its inception, it has achieved international acclaim for its colorful and stylish designs. The shapes and silhouettes are classic, clean, and refined, while the execution is exuberant, bold, and confident.

Designed, manufactured and distributed exclusively by CHARMANT, the Isaac Mizrahi New York eyewear collection will continue providing bold and genuine eyewear for its loyal wearers. The collection will reflect Isaac Mizrahi’s timeless, cosmopolitan style by including iconic patterns and original design details.

About Isaac Mizrahi New York

Isaac Mizrahi has been a leader in the fashion industry for 30 years.  The Isaac Mizrahi brand represents classic iconic American fashion and celebrates timeless, cosmopolitan, style. Isaac Mizrahi launched his eponymous label in 1987 to critical acclaim, later earning four CFDA Awards from the Council of Fashion Designers of America, including one for the groundbreaking documentary “Unzipped.” He is also revered as a leading force in the democratization of fashion. Today, Isaac Mizrahi’s designs continue to feature refined silhouettes in exuberant color and pattern, created with his signature joie de vivre. Visit www.isaacmizahi.com and follow @IsaacMizrahiNY

About WHP Global

WHP Global is a leading New York based firm that acquires global consumer brands and invests in high-growth distribution channels including digital commerce platforms and global expansion. WHP owns ANNE KLEIN®, JOSEPH ABBOUD®, JOE'S JEANS®, BONOBOS®, ISAAC MIZRAHI®, G-STAR RAW®, LOTTO®, TOYS“R”US®, BABIES“R”US®, and a majority interest in the EXPRESS® brand. Collectively the brands generate over USD $7 billion in global retail sales. The company also owns WHP+, a turnkey direct to consumer digital e-commerce platform, and WHP SOLUTIONS, a sourcing agency based in Asia. For more information, please visit www.whp-global.com.

About CHARMANT Group

For 65 years, CHARMANT Group has been renowned worldwide for its pioneering work in the research and development of new technologies in the optical industry. By striving for perfection and for uncompromising high product quality, the Japanese company has developed into one of the most important producers and providers in the highly competitive international ophthalmic optics market. With its goal to unreservedly fulfil the wishes and demands of its customers, CHARMANT can always be depended on for the highest quality awareness and outstanding service. This engagement and this passion are clearly seen in CHARMANT Group house brands as well as licensed brands. Thanks to its expertise in the production of high-quality spectacle frames and its comprehensive global sales network in over 100 countries, CHARMANT Group is greatly respected as a reliable business partner.

About CHARMANT USA:

CHARMANT USA, the 2021 leading subsidiary of CHARMANT GROUP, offers a wide variety of house and licensed brands. Our commitment to quality manufacturing remains unsurpassed, producing attractive and comfortable frames. Whether your patient is looking for trendy or classic, bold, or subtle – you’ll find superior frame options your patients can rely on. The variety of brands we carry include Line Art CHARMANT, CHARMANT TITANIUM PERFECTION, MINAMOTO, ELLE, Isaac Mizrahi New York, Eddie Bauer, ESPRIT, and ARISTAR.