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HEAD & CHARMANT Form Eyewear Collaboration

CHARMANT Group has signed a global licensing agreement with premium sports brand HEAD.

 

CHARMANT Group and HEAD have just announced a landmark partnership: from January 2025, CHARMANT will exclusively take on the design, development and distribution of HEAD optical frames and sunglasses. The first new products of this collaboration will be launched in autumn 2025.

HEAD hardly needs an introduction. A household name, this international sport technology trailblazer has been wowing the world with innovative skiing and tennis equipment since the late 1940s. Today, HEAD remains at the forefront — a leader in the engineering of superior winter, racquet and swimming equipment, and a partner of athletic superstars from the worlds of high-performance alpine sports and tennis.  

 

Mr. Koji Horikawa, President and CEO of CHARMANT, welcomed the new cooperation, saying, “We are excited about our new partnership with HEAD — a remarkable global entity that shares our core values: passion for Innovation, Craftmanship and High-quality. The collection of HEAD, as a prestigious and iconic sports brand, complements our portfolio and is a winning enhancement of our eyewear product range.”

For further information please click here: press release.